Bailen Estrada is a director originally from Chicago, Illinois - now residing in Los Angeles. His journey began with local commercials while still in school, learning from some of the city's most respected creatives. Today, he is making waves in the industry, working both in Chicago and LA - or wherever bold, creative work takes him.

With a deep love for storytelling and a background in acting, Bailen brings a distinctive approach to every project he directs. His ability to step into the mind of both the performer and the audience allows him to craft narratives that feel dynamic but deeply human. His strong foundation in photography sharpens his eye for composition and color, allowing him to create visually striking films that balance bold cinematic style with raw emotion.

Bailen's work spans commercials, music videos, and narrative films, each infused with his signature blend of elegance and energy. Whether he's capturing a high-octane action sequence or a quiet character moment, his meticulous attention to detail and instinct for rhythm makes his films impossible to look away from.

Gimmick is a Montreal-based motion design studio combining creativity and efficiency in a laid-back atmosphere. Over the years, we have earned a solid reputation for consistently adopting a solution-oriented mindset and delivering killer projects in 2D, 3D, and illustrations, Often combining all three.