Prod Co: BRAND YEW FRIENDS

DirectorS: Gimmick + Michal Misinski

DESIGN/MOGRAPH/Post: Gimmick studio

PROject: goodyear maxlife 2

Gimmick - Design Director, Motion Studio.

A full-service design and animation powerhouse. Gimmick Studio is a Montreal-based motion design company that mixes creativity with efficiency in a laid-back atmosphere.

Gimmick blends 2D/3D animation with live action and/or CG to create modern and unreal multi layers works. Their tight knit family of directors and dreamers has helped transform and redefine work for Porsche, Coca-Cola, Nike, Ford, Johnnie Walker, Citibank and many others. They are suckers for how big ideas can play out and they’ve traded many a weekend for sweating out the details that make them come alive.

Over the years, they’ve earned a reputation for delivering killer projects with lightning turnaround times.

Michal Misinski - Multi-HYPHENATE DIRECTOR, CREATIVE DIRECTOR AND VFX SUPERVISOR.

Michal is a Polish-born, Warsaw-based, Director who combines cinematography and design skills to create innovative, immersive stories for the biggest brands and names around the world. 
Starting as a designer, it only took a few years to quickly move his interest into motion pictures which eventually led him to immerse himself in the narrative and VFX world. He began his professional career working on world-recognized projects for Ubisoft, IBM, Nike, BMW, Toyota, Porsche, Honda to name a few. 

I had the huge privilege to work on Ares: Our Greatest Adventure –– the science fiction blockbuster’s teaser, of the Oscar-nominated movie The Martian produced in collaboration with NASA, starring Matt Damon.

I worked on Liberator, Netflix TV series where I was responsible for developing the whole visual language. I also served as a second unit director for the entire series. 

Michal is a co-founder and partner at Juice – a full-service visual effects, design, and audio powerhouse. 

ABOUT BRAND YEW FRIENDS

Brand Yew Friends is a multi-disciplinary creative collective aiming to solve client’s problems while doing great work. We use our 20 years of experience in the design and animation industry to facilitate unique collaborations for agencies and brands. We are a solution-based team that can offer full-service capabilities for all budgets through one or multiple partners. There isnt a board we cant solve, a team we cant build, or a project we cant make.

Our capabilities include 2D/3D Design/Animation, Live Action, Photoreal CG, Unreal Engine and Volume Stage Production, VFX and Comp, Offline Editorial, Color & Finishing, and Audio Post.